Awards and Achievements

Our Achievements

We feel privileged to have had our dedication to providing advisers and customers with a market-leading experience consistently recognised by the wider industry. We work hard to ensure we’re delivering innovative retirement solutions, comprehensive adviser support, and gold-standard customer service, and to have our efforts celebrated only spur us on to greater heights to continue delivering the best possible outcomes for everyone that we deal with.

We’d like to extend a big thank you to those who’ve voted for us over the years (and who continue to), and remember we’re always interested in hearing your feedback on our service.

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A lender you can trust

The experts and peers of the financial services market who recognise our first-class service.

Mortgage Awards winners 2024 best in innovation
Best Provider For Adviser Support training & development - Equity Release Awards 2024
Best Provider For Service - Equity Release Awards 2024
Best Provider For Service - Equity Release Awards 2023
Best Provider For Service - Equity Release Awards 2023
Best Provider For Service - Equity Release Awards 2023
Winner - Money Age Awards 2022 - Marketing Campaign Of The Year
Winner - Best Later Life Lender - Financial Reporter - #FRA22
Later Life Lending Innovation - Winner - Mortgage Finance Gazette Awards 2022
Best Loan Servicer - Highly Commended - Mortgage Finance Gazette Awards 2022
The Mortgage Awards Winner 2022 - Later Life Lender of the year
The Equity Release Awards 2022 - Mortgage Solutions - Winner - Best Provider for products - Pure Retirement
WINNER - Investment in Life & Pensions - Moneyfacts Awards 2021 - Innovation Award
Women in Later Life Lending WINNER - Suzanne Latimer
Mortgage Lender Benchmark - H2 2020 Broker Rated - Best Specialist Mortgage Provider 2020
CorporateLiveWire Leeds & West Yorkshire Prestige Awards 2020 WINNER
Mortgage Lender Benchmark - H2 2020 Broker Rated - Best Lifetime Mortgage Provider 2020
MoneyFacts Three Times Best Equity Release Service 2020
Mortgage Lender Benchmark - H2 2020 Broker Rated - Great For Relationship Management
Equity Release Awards 2020 WINNER - Best Provider for Development and Support - Sponsored by EquiLaw
Equity Release Awards 2020 WINNER - Best Provider for Development and Support - Sponsored by Equity Release Supermarket
Financial Reporter WINNER - Best Later Life Lender
We’re in! Insider growth100 Yorkshire 2019
Mortgage Finance Gazette Awards 2019 WINNER - Best Lifetime Mortgage Lender
TheBusinessDesk - Northern Leadership Awards - Top 50 City Region Leader: Leeds - Paul Carter - Pure Retirement
European Business Awards One To Watch 2019
Moneyfacts Awards 2018 & 2019 Two Times Best Equity Release Service
Financial Reporter WINNER - Best Later Life Lender
European Business Awards
We’re in! Insider growth100 Yorkshire 2019
Equity Release Awards 2075 WINNER - Best Provider for Adviser Support
Financial Reporter 2017 - Best Equity Release Lifetime Mortgage Lender - Highly Commended
Money Age Awards 2017 - Equity Release Lender of the Year
Equity Release Awards 2016 WINNER - Best Provider for Adviser Support
Moneyfacts Awards 2016 WINNER - Best Equity Release Provider
Equity Release Awards 2015 WINNER - Best Provider for Lifetime Mortgages

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